MONTBLANC - NYC HEADPHONES LAUNCH
Even travelled to NYC to help launch the new MB-01 Noise Cancelling Headphones from Montblanc
BRIEF
Montblanc are a German manufacturer of luxury writing instruments, watches, jewellery, eyewear, leather goods and now headphones Even were approached by Montblanc to help create content around their headphone launch event in NYC. Even flew out 48 hours before the event to capture content with 5 influencers, interacting and using the product in different locations around the city. This content was then edited for both an influencer specific cut for their social media channel as well as creating a hero video that was not only used live at the event but also on Montblanc’s social media channels as part of their marketing campaign to launch the headphones. All of this content was shot + edited in 48 hours.
INVOLVEMENT
- Location Scouting onsite
- Film Production
- Editing
DELIVERABLES
- 5 x 15 sec insta story edits (9:16)
- 1 x 45 sec hero video for the event (16:9)
- 1 x 45 sec hero video for Montblanc’s Social media platforms